And many poor black South Africans – who reverentially refer to Mr Zuma by his clan name, Msholozi – have already been saying: “If he can succeed, why can’t we?”
In a shrewd move, Mr Zuma made education a central theme of his campaign, promising to give them the schooling he was denied as a child in apartheid South Africa.
He said that during his first five years in office, 60% of schools would become non-fee paying and South Africa would, as the ANC’s manifesto put it, be “liberated from illiteracy”.
“I love education because I know how it feels to be uneducated, having been there myself,” Mr Zuma said on the campaign trail.
“But when you put your mind to something, you succeed. I did it; I am educated today.”
Although a former communist, he has backed up his emphasis on education by portraying himself as avowedly religious.
He has frequently visited churches, either to pray or to minister.
This was an attempt by Mr Zuma to regain the moral high-ground after being dogged by sex and financial scandals through his campaign.
One church declared Mr Zuma an “honorary pastor”; another prayed for him.
“Bless him, keep him protected, guide and lead him,” pastor Ray McCauley of the Rhema Pentecostal church said from the pulpit.
This struck a chord with many black South Africans. It showed Mr Zuma was just like them – fallible, and in need of prayer and redemption; not punishment and retribution.
But South Africa’s most prominent clergyman, Archbishop Desmond Tutu, struck a different note.
In the weeks leading up to the election, he said Mr Zuma should be tried for corruption.
“If he is innocent as he has claimed to be, for goodness sake, let it be a court of law that says so… at the present time, I can’t pretend to be looking forward to having him as my president.”